MapQuest needs better comprehension. What? They don't understand what they read?
"... looking to hire a Product Analytics lead to advance our capabilities and comprehension."
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MapQuest is rapidly resurrecting one of the most beloved and well known internet brands! Join us as we retake our rightful place as the industry leader in maps and directions, while also exploring how to lead in local discovery and travel. We believe that a deep quantitative understanding of how consumers use our products is critical to building world class experiences and are looking to hire a Product Analytics lead to advance our capabilities and comprehension.
Your primary responsibilities will include:
Setting a product analytics strategy and creating an analytics architecture that helps the organization better understand how consumers are using our products. Designing experiments to understand consumer behavior and test hypotheses Educating and training the organization on how to gather and interpret product analytics while helping identify actionable insights. Continuously enhancing our quantitative analysis toolkit and knowledge base. As Product Analytics lead, you will work across our suite of consumer facing applications including our iOS, Android and web applications. You'll work closely with developers, product managers and designers in our very collaborative work environment. You will fit in well if you are excited about working at massive scale impacting millions of users lives every day, helping use data to make strategic decisions, and building great products that user's can't live without.
Requirements:
4+ years experience implementing product analytics stratgies on mulitiple platforms (including iOS, Android and web) and synthesizing the data gathered into actionable information Deep understand of product analytic basics including: general usage metrics, pathing, conversion funnels, events, referral and campaign tracking, and demographics Experience with multiple 3rd party analytic products which could include: Google Analytics, Omniture, comScore, Localytics, and others; preferred but not required: experience in database tools (SAS Enterprise Guide, SPSS, or other database software) Unquenchable desire to create the perfect data collection strategy and find meaning in it, understand user needs, build great products, and solve difficult problems Enjoys and is effective at working collaboratively with others, is a positive and productive problem solver who gets stuff done Education: Bachelor’s Degree in Business, Finance, Economics, Mathematics, Engineering or equivalent is required Able to work from our downtown Denver headquarters.
